What I Do

I’m an original thinker and a challenger. I have a unique ability to draw together ideas from multiple areas of business and challenge leadership teams to find new opportunities. 

I work with founders and fast-growth companies in Tech Enabled Business Services and SaaS from £1m to £25m+ to quickly scale their businesses, using my experience as CEO of a fast growth business, corporate finance and knowing what PE require. As a qualified executive coach I also help the CEO and management team to deliver.

My journey has equipped me with practical insights and strategies that I'm eager to share with fellow business owners and decision-makers, especially those seeking strategic guidance and leadership growth as they rapidly scale.

James’s unique strength is observing the market strategically from 10,000 feet up and determining precisely what it wants. Then, he works out how to meet that need through tech or a unique service proposition.

He’s also excellent at nailing how a business should look and feel. He creates the functionality and then deciphers how to present it in a relevant and modern way.

It’s extremely rare to possess that combination of clear strategic thinking and brand positioning expertise.
— Chris Baker, Private Equity Investment Manager

WHAT I BRING

The know-how to scale your business quickly yet sustainably

  • Implementing the right processes and systems at the right time

  • Differentiate your business through branding and customer messaging to close more prospects

  • Dealing with senior hires and knowing when to make them

  • Understanding team dynamics and how to build a strong culture

Mentoring, coaching and personal growth for founders, leaders and management

  • I understand the emotional challenges you face as founder, leader and CEO

  • How and when to transition from ‘hands-on’ to ‘strategic oversight’

  • I will help you communicate your ambitions, lead and motivate your team

  • As a qualified executive coach, I can help grow you and your senior team

Commercial value across all business areas

  • I have deep understanding of a breadth of business areas including sales, branding, culture, finance and commercials - few people can join all of the dots together

  • I use this skill to find additional opportunities across sales, operations, people and finance that others can’t see

  • I’ve studied corporate finance and worked with PE, so I know what investors/buyers are looking for and how to best position your business

James’s clarity and originality of thinking are outstanding. He develops unique angles that help us create more value. He’s unequivocal about the goal and provides a clear direction and style to help us achieve it.
— Richard Dearden, Chairman, Garden House Hospice Trading Board
From a coaching and mentoring perspective, James has helped a huge amount – he’s been there and done it at James and James. He’s brilliant at making things simple, at cutting through the clutter.
— Jacob Hinson, CEO, eLocker